The phone view
Whether the first screen says what you do and where, and whether the text is readable without zooming.
12 / A FREE WRITTEN REVIEW
Send the address of your current website and what bothers you about it. You get a short written reply with the changes that would matter most, whether or not you ever ask for a quote.
WHAT IS LOOKED AT
Ask for a written review against these criteria. Scope, timing and any device-specific checks are agreed for that review; this page does not generate an automated score.
Whether the first screen says what you do and where, and whether the text is readable without zooming.
Whether oversized images or unneeded scripts are making visitors wait.
Whether there is one obvious next step, and how many taps it takes.
Whether hours, area, phone and address are easy to find and look current.
Headings, labels, text alternatives and keyboard use to consider in the review; any assistive-technology testing is confirmed separately.
Whether the site looks like your business or like a template with a logo on it.
WHAT YOU GET
HOW TO ASK
The link to the site as it is today.
Slow, dated, hard to update, not bringing calls: whatever you have noticed.
The one thing a visitor should be able to do easily.