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ABOUT / LOCAL AND OWNER-OPERATED

One person.
Your whole website.

Mado is a small web studio based in Hannibal, Missouri, building websites for businesses around Hannibal, Palmyra, and Quincy.

Who does the work

Mado is owner-operated. The person who answers your inquiry is the person who plans your pages, designs the site, builds it, and checks it on phones before you see it. There are no account managers, and the work is not passed to people you never hear from.

How it gets built

Mado designs and develops each site around your business, your content, and what customers need to do. The owner reviews the build, tests key paths on phones and desktops, and makes agreed revisions before you approve it for launch.

Where Mado is today

Mado is new. There are no client websites to show yet. Everything under Work is a clearly labeled concept for a fictional business. Every price on this site is a starting point, and every project begins with a written quote.

What you can expect

Prices on the site before you get in touch. A written quote that lists the pages, features, costs, and revision rounds. Your domain and hosting in your name. No payment taken on this website.

A SAMPLE BUILD, DAY BY DAY

One person,
seven business days.

An illustration of a seven-business-day build, the longest standard estimate. A three-day build compresses the same steps. Your written quote sets the actual plan and deadline.

  1. DAY 1

    Plan

    Page list, structure and the one action each page must make easy.

  2. DAY 2

    Direction

    Type, color and photography choices, set against your real content.

  3. DAY 3

    Build pages

    Pages assembled from your approved text and images.

  4. DAY 4

    Build features

    Forms, menus, galleries or the scoped feature, wired and checked.

  5. DAY 5

    Check

    Every page on phones: reading, tapping, links, speed.

  6. DAY 6

    Your rounds

    Your combined notes applied, round by round within the agreed number, then checked again.

  7. DAY 7

    Launch prep

    Final checks, accounts in your name, the handoff note.

SIX WORKING PRINCIPLES

Rules the work
is held to.

Phone first

Many customers first meet a local business on a phone, so every page is designed and checked there first.

One action per page

A page that asks for three things gets none. Each page makes one next step obvious.

Real words

No filler paragraphs. The text says what the business does, where, and what to do next.

Prices in the open

Starting prices are published here so you can compare before you ask. The quote confirms the rest.

Motion you can read through

Depth and movement are there to orient, never to slow reading or hide controls. Reduced motion is respected.

You own your accounts

Domain, hosting and any provider accounts are set up in your name from the start, as the written quote sets out.

A CRAFT STUDY

Three decisions
on a fictional cafe page.

The same page, drawn two ways for each decision. Nothing here is a real client; the point is how small choices change what a visitor does.

Hierarchy

One headline that says what and where, then one line of support. Many equal headlines compete and lose.

BEFOREAFTER
Before: five headlines of the same weight. After: one headline, one line, one action.

Photography

One large photograph of the actual room beats a grid of small ones. The visitor needs to feel the place, not inventory it.

BEFOREAFTER
Before: a six-image grid. After: one wide photograph with the headline over it.

Action

One button, repeated where it helps. Three different buttons split the visitor’s attention and the owner’s inbox.

BEFOREAFTER
Before: Call, Book and Order in a row. After: one Order ahead button, with the hours beside it.

Start with
a conversation.

Tell us what your business does and what you want customers to do. A few sentences are enough.

Request a free quote